Getting Started

Getting Started

AFFY lets you run a fully branded affiliate program — affiliates share referral links or coupon codes, you install one tracking script, and commissions are calculated automatically.

The full setup takes about 10 minutes. Follow the Quick Start guide to go from registration to your first live affiliate link.

How it works

AFFY supports two ways to attribute conversions to affiliates — referral links and coupon codes. Both can be used side by side.

Option A — Referral links

1
You install the tracking script

Paste a one-line JavaScript snippet into your website. The script uses your API key — no affiliate IDs needed.

2
Affiliates get referral links

Each affiliate gets a unique link from their portal (e.g. partners.yourdomain.com/r/abc123). They share it with their audience.

3
Clicks are tracked automatically

When a visitor arrives via an affiliate link, the tracking script records the click and stores a session cookie.

4
Conversions are attributed

When the visitor converts (signs up or pays), the commission is automatically assigned to the referring affiliate.

Option B — Coupon codes (Stripe)

1
Affiliate creates a coupon

From their portal, an affiliate generates a discount code (e.g. "JOHN10OFF"). AFFY creates the corresponding Stripe Promotion Code on your Stripe account automatically.

2
Customer uses the code at checkout

The customer enters the coupon code in your Stripe-powered checkout. No referral link or session cookie is needed.

3
Commission is attributed via webhook

When Stripe fires the payment webhook, AFFY matches the promotion code to the affiliate and records the commission.

Coupon tracking requires Stripe to be connected. Affiliates manage their own coupon codes from their portal — you don't need to create them manually.

Guides in this section

Quick Start

Step-by-step walkthrough from account creation to your first affiliate invitation.

Read guide →

Tracking Script Installation

Install the JavaScript snippet on your site and verify that clicks are being recorded.

Read guide →

Account Setup

Configure your company details, billing, and notification preferences.

Read guide →